Chamber Announces Hanover Dutch Festival Rebrand & Fall Timeline for Events, Including Snack Town Brewfest
After nearly 40 years of beloved tradition, the Hanover Dutch Festival will become the Inaugural Snack Town Street Fair this fall.
Made possible by the Hanover Area Chamber of Commerce and Utz Quality Foods, this event has transitioned from a celebration of Hanover’s Pennsylvania Dutch heritage to a day-long street fair filled with craft vendors, delicious street foods, and exciting entertainment. Making this year extra special, our community celebrates the 100-year anniversary of Utz. The Utz team has plenty of surprises planned during the Snack Town Street Fair to celebrate 100 years with Street Fair attendees! The 2021 event will be presented by Member’s 1st FCU.
Wanting to preserve the beloved aspects of the Hanover Dutch Festival while also understanding how the event has transformed over the years, the festival organizers have felt the need for a new name for quite some time. Our event has consistently received criticism for having very little Pennsylvania Dutch influence in recent years. And indeed, we struggled to find vendors and entertainment that fit the traditional Pennsylvania Dutch description. So instead of promoting the event as something that it is not, we decided to rebrand it to fit what it has always been at its core: a street fair.
Saturday, September 18, 2021 will be a day full of all your favorites—handmade crafts, local goods, street food, kid-friendly activities, exciting entertainment—and a few new items that will surely become favorites as well.
In addition to the new name, the Snack Town Street Fair will also take place in a new season—fall! When we rescheduled last year’s event due to COVID-19 (which was later cancelled), we received overwhelming feedback to keep the fall date. Not only will this new timeline allow our vendors and guests to be more comfortable, it will also inspire a plethora of seasonal activities and treats to become part of the festival.
We are so excited to welcome you to this transformed event that we know you will love as much, if not more, than the Hanover Dutch Festival.
If you are interested in becoming a vendor for this event, please visit our new website, www.snacktownstreetfair.com, to fill out a vendor application.
If you were a previous Hanover Dutch Festival vendor, please check your email for more information on your space and our availability for 2021.
Snack Town Brewfest will also take place in the fall--but only for 2021. We will hold this year’s event on October 30, 2021. While we want nothing more than to spend our usual summer Saturday with you June, we want to give COVID ample time to die down. We are shooting for the fall in hopes that things will be a lot safer by then.
We are *thrilled* to announce that the Amish Outlaws will be back with us again for 2021! We love this band and are so excited to have them join us in October.
We want to give major thanks to our presenting sponsors, Utz Quality Foods and Snyder’s of Hanover for their continued support of this event. Without them, we would not be able to have this fantastic event you all love so much.
And finally, ticket sales will start NEXT MONTH on St. Patrick's Day--Wednesday, March 17, 2021! So set a reminder on your phone, mark your calendar, or do whatever you need to do to make sure you are with us on Good Field in October!
Please keep an eye on our website, www.snacktownbrewfest.com, and our Facebook page for updates.
If you’re interested in becoming a vendor for this event, please reach out to Haley Briggs at hbriggs@hanoverchamber.com.
If you have any other questions or concerns, don’t hesitate to get in touch.